Here’s an interesting exercise – go to Check User Names and enter your favorite/standard user name and see how many social networks you’ve signed up for. If it’s more than 3 then you need to read Ben Parr’s article on Mashable about how to manage all them. It’s a great...

I’ve been thinking a lot lately about the power of word of mouth as a marketing tool. For one thing the majority of my work comes from word of mouth. Also, part of what I help my clients with is defining and developing campaigns to build relationships with existing and potential customers, enhance...

I’ve recently had several conversations with clients about whitespace. I find myself frequently having conversations about whitespace and it’s effective use. Most of us know that whitespace is the space between the different elements on a page – text, images, paragraphs, etc. Whitespace...

Yesterday eMarketer posted “Marketers Moving to Social Media” which gave the high-level the results of a study conducted by the Aberdeen Group wherein the use, experiences and intentions of more than 275 enterprises using social media were examined. The results of this study show that 63%...

I could really use your help. Look at the two home page mockups below and tell me which one you like the best and why? Which one would you rather shop at and why?

Part of what I do for clients is explain how they can use social media like Twitter to build relationships, enhance their brand and drive more sales. So it’s always interesting to me to hear/read case studies of how individuals/organizations have done just that. Equally interesting, or perhaps...

This was sent to me by a very good friend of mine who happens to be gay. I loved it. “Prop 8 – The Musical” starring Jack Black, John C. Reilly, and many more… from Jack Black

Yesterday’s New York Times ran an article by Peter Steinfels titled, “In Stem Cell Debate, Moral Suasion Comes Up Short”. In this thought provoking article Peter points out that the issue isn’t as cut-and-dried as either side would have you believe. First it offers no panacea...

I stumbled across a service called BillShrink that purports to help average folks save time and money when it comes to managing everyday services such as credit cards and cell phone plans. BillShrink uses a free, web-based service that provides users with personalized recommendations for everyday services...

The Longmont Times-Call this morning ran an article about raising your own chickens. It’s an interesting read. Check it out.